A short primer on core ideas from behavioral economics by alain samson phd editor of the be guide and founder of the be group. An introduction to behavioral economics 2nd edition nick wilkinson and matthias klaes. An introduction to behavioral economics paperback the second edition ofthis comprehensive introduction to studying behavioral economics includes recent research . An introduction to behavioral economics chapter nature of behavioral economics standard economic model economic agents are rational economic agents try to. In this introduction to the field of behavioral economics learn the basic concepts as well as the history of how behavioral economics came to be
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